To ensure smooth operations, guest satisfaction, and sustained profitability, hotel managers must go beyond daily checklists and dive into key performance metrics. Tracking these data points weekly enables proactive decisions, identifies trends early, and helps optimize both service and revenue.

Here are six essential metrics every hotel manager should monitor on a weekly basis:

1. Occupancy Rate (OR)

What it shows: The percentage of available rooms that are occupied during a given period.
Why it matters: It reflects how well the hotel is filling its inventory. Sudden drops can indicate issues in marketing, pricing, or demand forecasting.

Formula:
(Number of occupied rooms ÷ Total available rooms) × 100

2. Average Daily Rate (ADR)

What it shows: The average rental income earned per paid occupied room.
Why it matters: Helps evaluate your pricing strategy. High occupancy with low ADR can mean undervaluing your offerings.

Formula:
Total room revenue ÷ Number of rooms sold

3. Revenue Per Available Room (RevPAR)

What it shows: How much revenue you're generating per available room, regardless of whether it's sold.
Why it matters: Combines occupancy and pricing insights, offering a clear picture of total performance.

Formula:
ADR × Occupancy Rate

4. Guest Satisfaction Scores

What it shows: Overall feedback from guests through surveys, reviews, and ratings.
Why it matters: Guest satisfaction influences future bookings, online reputation, and loyalty. Monitor review platforms and feedback forms weekly.

5. Cost Per Occupied Room (CPOR)

What it shows: The operational cost associated with servicing one occupied room.
Why it matters: Essential for managing expenses. High CPOR may signal inefficiencies in housekeeping, utilities, or amenities.

Formula:
Total operating costs ÷ Number of occupied rooms

6. Booking Source Breakdown

What it shows: Where your bookings are coming from—OTAs, direct website, corporate clients, etc.
Why it matters: Helps tailor your marketing efforts and reduce dependency on high-commission channels like OTAs.

Bonus Tip

Students trained at institutions like the Best Hotel Management College in Jodhpur learn to interpret and act on these KPIs effectively, blending academic knowledge with hands-on decision-making skills.

Conclusion

Success in hotel management lies in informed, data-backed decisions. By monitoring these six metrics every week, managers can stay agile, improve guest experiences, and drive long-term profitability.